It started when India's classrooms went online overnight.
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01
After COVID
Teaching moved online, almost overnight.
When classrooms shut, educators did what they always do — they kept teaching. Zoom calls became classrooms, WhatsApp groups became study halls, YouTube became the blackboard. Students came online with them. For many teachers it was the first time their reach went beyond one town.
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02
Then came the quotes
Getting your own app and website came with a long bill.
Every educator was told the same thing: get your own app. What followed was a sales call, a demo and a quote — a setup fee, an app-building fee, yearly maintenance, extra for your own domain, credits for messages, and a share of sales that often showed up only after signing. The price of "your own academy" kept growing after you had already said yes.
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03
And the dependency
The academy had your name. The keys were with someone else.
Changing a course price meant raising a ticket. A new banner meant waiting for a developer. If the vendor stopped replying, the app stopped improving — and getting your own student list out was not always easy. Educators owned the logo on the screen, not the controls behind it.
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04
The real gap
Great teachers are not supposed to be tech experts.
A brilliant physics teacher should not have to learn domain settings, payment gateways and app-store rules to teach online. Most educators are not technical — and they should not need to be. The tools were built for people who already knew technology, not for the people who know teaching.
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05
So we built AllCoaching
An academy any educator can build alone, in a few clicks.
AllCoaching is the LMS you build yourself. Drag and drop your courses, tests, notes and live classes. Add your logo, connect your own domain, publish your own Android app (iOS app on Pro and Scale), switch on UPI payments — and start selling. No developer, no sales call, no hidden charges. A complete online academy, set up in a few hours, by you.

